Media Framework
The Media Framework we have developed over the years in digital marketing is a comprehensive set of methods, processes, and tools that supports collaboration with key market participants: advertisers, media, data and technology providers, e-commerce platforms, marketplaces, and other entities shaping the market. This framework includes detailed procedures, best practices, and tools that enable effective management of marketing processes, ensuring seamless collaboration with partners in the market.
What sets us apart from the competition?
Thanks to clearly defined processes, divided into stages such as:
- Proposal Preparation
- Campaign Launch
- Ongoing Execution
- Reporting
- Action Optimization
- Established Collaboration Guidelines with Publishers
We can effectively scale our efforts and fully utilize our employees’ talents. We focus on creating business value by maximizing automation and standardizing repetitive tasks, which allows us to manage marketing processes efficiently.
Proprietary technologies that support modern data-driven marketing
The Media Framework also includes a set of proprietary tools developed by our specialists over the years, based on extensive experience. These tools allow for the fast, efficient, and secure handling of large data sets in full compliance with GDPR regulations. With our in-house solutions, we are independent of external vendors’ issues, and these solutions can be tailored to meet the specific requirements of clients and campaigns.
Our comprehensive tracking ecosystem enables the optimization and settlement of media activities based on events reported from client systems, such as offline sales, lead statuses, and other data. We have created a dedicated reporting module for publishers that provides real-time information on lead statuses and sales—an essential component, especially for affiliate networks.
We have also developed an advanced tool for monitoring current campaign expenditures and interactive dashboards that allow for real-time tracking of key campaign parameters, ensuring complete control over marketing processes and outcomes.
Procedures that yield repeatable, daily successes
We understand that not all solutions can be replicated, but we are open to consulting projects focused on effective collaboration with media and outsourcing our technological solutions.
Do you need a dedicated solution tailored to your needs?
Get in touch with us, and we’ll create it just for you!